Category Archives: Joyful Business tools

What Will It Take For YOU to Become a Go-To-Goddess?

GoToGoddess_Graphic_home  I am tingling with excitement to share this with you!

It’s something NEW, POWERFUL and business-shifting!

I am opening up my brand new program:

How To Be a Go-To-Goddess So You Attract All the Clients, Joint Ventures and Media Opportunities You Can Imagine!

This 7-week program is designed for women at every level of business success: from the newbie – fresh with enthusiasm - to the seasoned business woman – who is looking for those mindset shifts to move to the next level of success.

We’ll focus on "Create a plan and then Co-Create with the Universe." I'll share with you the same tools I share with my private clients on spiritual centering, practical marketing strategies, and how to take the actions to support your success.

It’s like no other program out there… blending the inner wisdom and grounding with the outer practical, simplified actions.

Already we have up and coming Go-To-Goddesses joining this program – and you can too!

You’ll find all the juicy details at www.joyfulbusiness.com/gotogoddess/.

Oh, and to make this commitment to your business easy, I am offering an EASY YES Incentive. This $497 program is ONLY $99 for 3 months, saving you $200 and easy payment option. This affordable plan is only good through tomorrow, FRIDAY at midnight.

So join us now! www.joyfulbusiness.com/gotogoddess/.

Now is NOT the time to stick your head under the covers and wish for the world to slow down – it’s YOUR TIME to claim your inner and outer Go-To-Goddess!

I can’t wait to see your name in our community of Go-To-Goddesses!

 

P.S. You’ve been asking for an affordable program from me... here it is... and now is the time. Find out more and register here.

5 Essentials You Need to Know to be a Go-To-Goddess

As a women entrepreneur you probably have in your business vision to be well-known in your industry and to easily attract clients and opportunities to speak, write and contribute; I call this being a Go-To-Goddess.

Being the Go-To-Goddess means having enough confidence in what you offer and how you change people's lives so that you are at the top of the list for other people to recommend you for clients, to the media, and to their colleagues for joint ventures. Getting to the Go-To-Goddess level means it gets easier to attract clients and opportunities. But to get there, you have to commit to 5 things.

5 Essential ingredients to be a Go-To-Goddess:

1. Take a Fresh and Powerful Stand
You can't play small. This isn't a time to do what everyone else is doing. Quite frankly, the world/Internet/marketing has changed so much that doing what everyone else is doing will kill your business.

This isn't a time to hide. You have to tap into your confidence, your inner strength, and your knowing that what you offer will make people's lives better. And be willing to write and speak about it in a way that grabs their attention by your unique style and claim.

If you are not writing, speaking, or using video or audio, then how will people find you? If you are using these marketing strategies but you are doing what you were doing three years ago, then your business will certainly disappear. It's time for deep listening to your tribe and to take a stand for your service and how it will truly address their problems and change their world. (Yes, change their world - it needs to be that bold of a claim!)

2. A Very Specific Tribe
I'm talking about a group of people who are flourishing, engaged and are actively interested in what you stand for. Who are these people? What do you know about them? What do you need to find out? The more specific you can be about who your services are for, then the more of an impact you can have with your marketing efforts. (Big fish-small pond still works.)

To take this further, you want to develop a sense of what your tribe wants, their problems, dreams, aches, and pains. What are their buzz words? What do they hate? What do they love? How do you fit in?

3. Multi-media Approach to Creating Your Go-To-Goddess Brand Mystique
You can't just send a few emails and expect people to flood into your business. The world is so fragmented and, quite frankly, tired so that you have to use 10 ways to reach one person.

Example: You offer a teleclass and market with an email, a blog post, a Facebook event, a YouTube video tip, Tweet, preview teleclass, and an affiliate program. It's not that people will see you everywhere – they just need to see you. You don't know which is their favorite way of getting information. You need to use more than one or two or three ways to reach your tribe.

4. Offer Compelling and Clear Packages, Products and Programs for Your Tribe
People want choice. They want a DIY Starter Kit, some want a little guidance, many want a lot of information, and some want you to help them put the information into place. You want to be creative with the types of packages you create to address your tribe's needs and wants at the level they are.

For example, in my business for women entrepreneurs I have beginner entrepreneurs who are just starting or dreaming of their businesses. They need lots of inspiration and ideas on possibilities. My seasoned clients have been in the trenches a bit and need information, knowledge, and wisdom for how to keep going, how to run their businesses better and more how to's. My mature business owners need inspiration for the next evolution of their business and bigger business knowledge about leverage, scalability and managing business systems and money management.

You can't offer a one-size-fits-all program. In this economy, people are buying, but they are buying cautiously. They want to know that what you are offering will truly help them.

5. Relationship Building is Queen
To be the top of mind Go-To-Goddess, you need all these in place -- and then always remember that it's about the quality of the relationship. Are you reaching out to your clients and your colleagues and letting them know what you are up to? Are you inviting them into your business to collaborate, to be a client, to help them in some way?

You have to give what you most want to receive, and it starts with you valuing the relationship. You can't hide in the ivory tower and watch your computer ka-ching all alone. You need to reach out and talk, connect, speak, and most of all listen to what your clients, the media, and what your colleagues want and then take the inspired action to deliver.

Being a Go-To-Goddess doesn't just happen. You need to be conscious, take inspired action, and build relationships. And with this powerful energy, you can change the world.

The Phone Calls A Go-To-Goddess Gets - & YOU Can Too!

So it's the hot, lazy days of summer, and you're lounging by the pool or staying inside where it's nice and cool. The phone rings, and it's a call for you. You're wanted as THE guest expert on a radio show that covers topics in your area. 

Or it's someone putting on a workshop in Los Angeles, and she wants YOU to be the celebrity expert speaker.  

Or it's an agent who has heard about your work and the book you're writing and would love to talk to you about helping you get it published. 

Can this really happen? 

Absolutely. But it doesn't happen overnight. 

AND there are strategies you can put in place, actions you can take, and, more importantly, mindsets you can adopt so that you can truly become the Go-To-Goddess in your specialty niche. 

Join me Wednesday, July 14, when I unveil my free teleclass, Be the Go-To-Goddess In Your Specialty Niche. I'll cover 

  • What exactly is a Go-To-Goddess and why do you want to you want to become one?
  • Where women get stuck and stay small (and frustrated) in their business
  • 5 things you MUST have in your business to step into being highly visible
  • 5 surprising things you MUST have to step in and stay visible in your business
  • Create your Go-To-Goddess Proclamation Statement
  • Learn from others in the JoySeat Coaching Seat or sign up for a chance to be coached yourself!

Gotogoddess

Join me and see what it takes to be a Go-To-Goddess. 

Be the Go-To-Goddess in Your Specialty Niche 

Wednesday, July 14, 1:00pm eastern

90 minutes 

I hope you'll join me Wednesday... find out more and register here. 


 We've already started getting applications for the JoySeat coaching spots. Get yours in by tomorrow, Monday, July 12 at 5:00pm eastern, and get the opportunity to be coached live!


P.S. We'll be recording the call, but you'll want to join us live so that you can be part of the energy of this Go-To-Goddess movement! Don't miss it! Register here!. 

Be the Go-To-Goddess In Your Specialty Niche

Imagine what it would be like if you were THE resource any time anyone anywhere thought about your particular niche.

What if you were the one business coaches putting on workshops and retreats immediately thought of when it came time for them to fill their speaker slots?

The one the media called to get a quote for an article?

The easy answer for new clients because you were THE one to work with?

What would it take to be the Go-To-Goddess in your area?

Find out next Wednesday, July 14, when I unveil Be the Go-To-Goddess In Your Specialty Niche FREE teleclass. I'll cover

  • What exactly is a Go-To-Goddess and why do you want to you want to become one?

  • Where women get stuck and stay small (and frustrated) in their business

  • 5 things you MUST have in your business to step into being highly visible

  • 5 surprising things you MUST have to step in and stay visible in your business

  • Create your Go-To-Goddess Proclamation Statement

  • Learn from others in the JoySeat Coaching Seat or sign up for a chance to be coached yourself!

Join me and see what it takes to be a Go-To-Goddess.

Gotogoddess  

Be the Go-To-Goddess in Your Specialty Niche 
Wednesday, July 14, 1:00pm eastern
90 minutes

I hope you'll join me next Wednesday... find out more and register here.

 

P.S. Not only will I be sharing some great information, but two lucky people will have the opportunity to be in the JoySeat coaching chair. To register and apply to be considered for JoySeat coaching, click here.

Learn the secrets to have your business, body, and mind all working together ...

Do you ever feel like you are missing a crucial piece for gaining the momentum you want in your business — but you aren’t sure what it is?

Are you working really hard and wondering how you will EVER be able to carve out the time you need to take care of yourself?

Do you ever wonder how other women juggle all the balls that we seem to have up in the air?

Could you use more energy, sales, positivity or mojo? 

Do you want to always have joy in your business?

Guess what?

One of the biggest challenges women entrepreneurs face is maintaining a working balance between so many important priorities.

The truth: your body, your mindset, and your business are all intimately related (YOU are your most valuable business asset after all!). ALL the pieces are important, and when the balance gets out of whack, none of the parts operate as effectively and as incredibly or with as much joy as they should.

My friends Dr. Melissa McCreery and Therese Skelly GET IT and they’ve put together the perfect event for busy women entrepreneurs. The best thing is, you can attend it for free!  These women have put together the Body Mind and Business Breakthrough Telesummit.

This event has kicked off this week but there is still time to jump in! You’ll have the unique opportunity to learn from some of the top experts in the areas of health and wellness, mindset and mental strategy, and business breakthroughs—experts like Alexis Martin Neely, JJ Virgin, Suzanne Falter-Barns and Stephanie McWilliams. These speakers know their stuff and I am so honored to be one of them!

CLICK HERE to check out the line up of speakers and grab your seat! Making your body, mind and business work together doesn't have to be a secret any longer!

EN-Joy

Laura

2-Day Joyful Business Sale - Work with Me for a Steal!

I'm opening up 10 Intuitive Strategy Consultation spots for a really great price during my two-day Intuitive Strategy Consultation sale!

This 60-minute time with me is a bargain at $497 considering I don't offer monthly coaching for clients (my private platinum programs start at $20,000). However, you can work with me for 60 powerful minutes with an Intuitive Strategy Consultation for way less if you act quick! You’ll get $200 off the regular $497 price.

I expect these 10 spots to go really fast. If you are interested, go ahead and grab yours today!

If you've ever thought about working with me, this may be your perfect opportunity to bring a heart-centered, authentic-marketing business coach into your business. Even in just 60 minutes, you'll be stunned at how much we can accomplish - and where you'll be at the end of those 60 minutes. Here are some examples of how you can use this Intuitive Strategy Consultation with me:

  • Gaining clarity on your message, service, or product so it will have maximum impact and success
  • Removing blocks for you to be aligned with your highest joy and vision
  • Strategizing on product and program creation to round out your attractive offerings
  • Launching a new program or creating a new product
  • Focusing on your overall marketing strategies on list building or visibility and credibility building
  • Creating or refining your marketing hourglass model
  • Getting clear on your ideal client so you can focus your energy, experience and marketing effectively and efficiently
  • Determining the next steps for you to maximize your marketing actions with ease, authenticity and impact.

To find out more and to get YOUR Intuitive Strategy Consultation with me for only $297, click here. Use coupon code MAYSALE to get your $200 discount immediately. This sale is only active through today and tomorrow. After tomorrow, the regular price for an Intuitive Strategy Consultation is $497. Save $200 by signing up today!

I love these Intuitive Strategy Consultations - I get the chance to work with some amazing women entrepreneurs. Will one of them be you?

En-joy,

Laura

P.S. Whether you need an objective eye from an expert heart-centered, successful entrepreneur, or a laser-focused strategy session, an Intuitive Strategy Consultation is perfect to help you get clear about what’s next for your success. Don’t wait, or I’m afraid they’ll be gone. Sign up for yours here.

Myth: Conscious Entrepreneurs Don’t Market with Sales Pages

I hear a lot of conscious entrepreneurs and women business owners say they are hesitant to create a sales page for a program or an information product because they don’t feel that sales pages are authentic or spiritual.

My answer:  Sales pages aren’t any less spiritual than a conversation, a business card or a web site.  The question isn’t whether a marketing tool is spiritual – any tool (like a sales page) is neutral until YOU infuse it with your intention and energy.  That means YOU are in charge of the energy of the sales page and how it comes across to your audience.  If you want conscious marketing tools – then create your marketing tools consciously – with intention, with integrity and treat people how you want to be treated.

Bottom line:  Know your ideal client and be authentic and genuine.

If you want to learn more about creating sales pages with integrity AND success so you can showcase and promote your programs, events, teleclasses, workshops and products then check out:  The Business Goddess’s Guide to Creating Powerful Sales Pages with Ease, Authenticity and Heart by Laura WestSave $100 through May 12

Yes, You Can Easily Create a Compelling Sales Page Filled with Heart. Here's How...

Over my ten years in business, I've become more and more clear that "my movement" is to help women be more successful in their business! That's why I work with women entrepreneurs to blend the smart business tactics with the more feminine and spiritual way of being in the world.

For heart-centered, women entrepreneurs, it's easy to get caught up in your passion and purpose, and maybe not spend so much time on the business and marketing side of your business. To help you bridge the two with ease, grace and more success, I'm creating the Business Goddess's Guide to.... series of information products to give you practical tools to help bring your message into the world in a bigger way with authentic marketing.

I am pleased to announce my newest product to help you: Business Goddess's Guide To Creating Powerful Sales Pages with Ease, Authenticity, and Heart.

Business-Goddess-Binder_3D-Book-CoverCreating sales pages will help you get your work in the world in a bigger way, and they are the foundation of online marketing.

Sales pages don't have to have an "ick" feel or be overwhelming. I can teach you how to create sales pages easily that are full of beauty, connection, and realness AND will showcase your service or product in such a way that people want it and will be compelled to buy it.

The best part is that the Business Goddess's Guide To Creating Powerful Sales Pages with Ease, Authenticity, and Heart is a system, which means you can use it over and over again. For every program, preview teleclass, teleseries, telesummit, package, info product, self-study system, you name it that you offer... you need a sales page.

If you want a system to easily create sales pages so you can create trust, connection, and authenticity - that have a greater impact than what you're already experiencing - you'll want to check this out.

Just the bonuses are already getting rave reviews, and women entrepreneurs are putting the information to use all around. When you pre-order now, you get INSTANT ACCESS to my 45-point Checklist for Sales Page Success, my Guided Visualization, AND MORE!

To find out more and how you can get your copy of the Business Goddess's Guide to Creating Powerful Sales Pages with Ease, Authenticity, and Heart AND SAVE $100, visit www.authenticsalespages.com.

I can’t wait to share this with you and make your business more successful!

EN-Joy

Laura
 
P.S. There is no product out there that helps women create sales pages to promote their business authentically and with heart. Get your copy now! You get INSTANT ACCESS to the valuable checklists, my visualization, and interviews with experts in the field. You can get started applying this information and these tools RIGHT AWAY.

Visit www.authenticsalespages.com and start creating your own sales pages with ease, authenticity, and heart.

Free Teleclass: Yes, You Can Create Powerful Sales Pages With Ease, Authenticity, and Heart

Does the thought of creating sales pages make you shudder?

So much so that you don’t even create a sales page? You just put some information about your product or service up on your website and hope people are compelled to buy it? (This works fine for catalogs where you are buying "stuff," but it doesn’t work well at all for transformational products and services.)

Maybe you dread the process of creating a sales page and feel confused about what to put on your page – wondering all along if you are either "selling your soul" in your marketing or "not embracing selling enough." And you worry you won’t be successful in selling your products or enrolling in your programs. What a catch-22! D- if you do or D-if you don’t!

Or perhaps you’ve made peace with creating sales pages, but you feel exhausted just thinking about all the components and wish you just had a system and a checklist to make it easier and faster!

What is a conscious, spiritual entrepreneur who wants to change the world to do?

The problem is that most heart-centered entrepreneurs feel that sales pages are, well, too sales-y. Too masculine. Too in-your-face. Not in alignment with the passionate, purposeful business owner you are.

It doesn't have to be that way. In fact, I am committed to a way that combines being conscious with being practical. Join me for my newest, FREE teleclass:

Yes, You Can Create Powerful Sales Pages
With Ease, Authenticity, and Heart.

Tuesday, May 4
1:00pm eastern / 10:00am pacific / 6:00pm UK
REGISTER NOW

 In this teleclass you'll learn:

  • What is possible for you when you embrace creating heart-based sales pages for the sake of helping your potential clients - sales pages that work are no less spiritual than slapping up your information and playing small. In fact, I'd say that playing small and NOT learning how to create sales pages with integrity is not coming from your divine power.
  • 5 traps that heart-centered entrepreneurs fall into which stop you from even creating a sales page or creating ones that are boring, lifeless, and small and that don't attract clients or make you money.
  • How your Feminine Qualities can actually help you create a "kick-skirt" sales page - it's not all about the traditional masculine in your face and aggressive sales tactics.
  • My biggest secret for jump-starting your sales page creation process to put YOU on a successful path
  • 3 Things You Can Do Right Now To Get Better Response from Your Sales Pages - all with integrity and heart!
  • A new product I've created about Creating Sales Pages that …. and this is true… my clients begged me to create! (Literally, over and over they said, "Laura, please create a checklist for a sales page…please tell me how to do this!") You'll want to hear about this as I'm offering a special launch pricing and bonus classes! Imagine the sales page process being easy and even fun!

Register Now and Join me and other heart-centered entrepreneurs to shift into your power in your business - starting with sales pages!

FREE Teleclass:

Yes, You Can Create Powerful Sales Pages
With Ease, Authenticity, and Heart.

Tuesday, May 4
1:00pm eastern / 10:00am
pacific / 6:00pm UK
REGISTER NOW

What if creating sales pages was not only easy, but a delightful way to connect with your potential clients and give them access to the products and services you've developed to help them? That's how I approach my business, and I want to share more with you!

I look forward to "seeing" you on the 4th while I show you just how easy and delightful it can be!

EN-Joy

Laura
 
P.S. You won't find this type of "spiritual meets practical" marketing information anywhere. Which means you can sell your programs and products and bring your message to the world in a bigger way. And isn't that why you're a heart-centered entrepreneur in the first place?

Just Let Go

If you are like me, as a woman entrepreneur I know there are times in your business or in your life when you get yourself in a bunch, you start going in circles, chasing your tail, second guessing, doubting…. It still happens to me but with practice it doesn’t happen as much anymore.  I can get myself out of the “tailspin” quicker and usually with more grace. 

Letting-go-of-butterflies There are times where people have told me over the years. “Laura, just let go.”  Let go.  Let go and what?  Note:  If someone is telling you to let go – that means you are holding on tight.  It can be hard to just let go.  There needs to be a second part to “let go and ….”.   And then what do I do? (I know, you enlightened souls will say…let go and just be….but sometimes when you’re “in it” you need a more specific redirect). 

So here’s mine…( I share it so that it might help you..should you ever find yourself in the need)

Let Go AND…

*Stop Doing what you are doing

*Do Something Different

*Breathe – In and Out

*Do the Opposite of what you think you’re *supposed* to do

*Do Something Crazy, Fun, or Creative

*Go for a walk, take a nap or a shower (my 3 favs – insert yours)

*Ask your Higher Self:  “What would ______ Do” (I’ll ask Jezzie - she’s my Spirit Doll)

*Do what you think you can’t possibly do

*Take a Step and Lead

*Love Yourself

I hope this list will help you …in those moments when you need to let go and….

En-JOY!
Laura

My Photo

Laura Howard West

Laura Howard West is a certified professional coach, writer, speaker and the President and Chief Creative Officer of The Center for Joyful Business. She is the creator of The Joyful Business Guide™, a business attraction system blending law of attraction principles with smart business designed for solo-entrepreneurs and business owners.

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