[Friday Joy Infusion] It's Lazy. It's Crazy. It's Hazy. It's a Summer Sale.

It's hot. Sometimes it's crazy hot, and we want to just laze around by the pool!

Enter Shannon Cherry's Lazy Hazy Crazy Summer Sale. She's put together a really cool $10 sale so you have plenty of reading and listening material while you are poolside!

She’s once again turned the whole ‘sale’ concept on its ear! Instead of buying a big package of stuff you don't need, you only choose what you want - and get it for only $10! (Of course, you can buy as many as you want - and the price will still be $10 per item!)

You won’t want to miss these great items from trusted people you know, including Shannon, Gina Bell, Nancy Marmolejo, Christine Gallagher, Felicia Slattery, Kristen Eckstein– and me - for only TEN BUCKS!

You can check out these great deals at http://LazyHazyCrazySale.com

En-JOY!

Laura

New Program! 30 Day Passion Project - Join us! It's going to be fun!

I am so excited to share with you a BRAND NEW program:

The most common frustrations I hear from my clients is they can't get to the big project that would really make a difference in their business. The one that would put them on the map…get them visibility…establish their thought leadership…and well, just be exciting to get out into the world!

This program is going to help you focus on your Passion Project - so you can do all that and more!

It's full of creative energy, focus, support, community to help YOU move your Passion Project into being!

You can check out all the details on this program at 30 Day Passion Project.

We already have women all around the world joining us for a whole 30 days in June to focus on Passion Projects. Just think of the energy, inspiration, support you'll get knowing you're part of this intimate group working on your creative project!

What else can I tell you?! You'll get:

• Teleclasses every Monday & Friday to set intention & celebrate - keeping your focus alive!
• Daily emails from me with creative tools, visualizations, energy-shifting rituals and practical "get it done" ideas!
• Private Facebook Community so you can share your projects, ask for help, share resources, get brainstorming & support!

It's really going to be amazing! Don't you want to join us?!

En-JOY!

Laura

Are You Resisting the Very Success You Want?

Listen in to this week's Miracle Marketing Message to shift your mindset around success!

If you like this week's message then you'll love to receive them each Monday morning in your inbox...you can sign up for free right here.

Shift Your Energy to Shift Your Results!

En-JOY!

Laura

22 Ways To Create Compelling Content

Never be stuck about what to write in your blog or for an article!  I love this fun infographic from Copyblogger - one of my favorite sites for creating content!  You know I love to create content but even I need new inspiration.

Enjoy these 22 ideas for writing about your expertise! Most of all -  Have fun with it!

 

Like this infographic? Get more content marketing tips from Copyblogger.">

My Biggest Tip for Your Sales Page to Get Better Results

Have you experienced this before?

You've created a beautiful sales page (congratulations!). You've marketed it. You've sent out email campaigns.

Yet no one buys. What's wrong?

Did you remember to create some authentic urgency?

This is the #1 reason why most sales pages don't work.

There is no reason to buy right now.

If she can buy/enroll/sign up at any time... why decide now? Most of us hate making decisions. We think we'll come back. We hope the problem will go away. So we just wait to decide... and we don't purchase.

You have to create Authentic Urgency!

Something real… something special… some reason to make the decision to buy right now.

And YOU want to feel good about it.

No made up, hype-y manipulations. Just good old-fashioned marketing that says something special will happen when you buy now.

 

 

TIP: Create Authentic Urgency so that your reader doesn't leave the page and doesn't forget about your amazing product or program. The key here is "authentic" - YOU feel good about it. TAKE ACTION: You can create authentic urgency in a variety of ways. 1. Offer a bonus they can only get if they sign up now. 2. Set a deadline, and after that deadline, the product or program is no longer available. 3. Limit the number of spaces due to room size or number of people you can work with at one time. 4. Offer a discount (think early bird, special, early-decision, etc.)

 

 

If you liked this quick - and soooooo important - tip, then you'll love the information-packed Business Goddess's Guide to Creating Powerful Sales Pages system, with a handbook, checklists, visualization, examples, interviews...

I talk more about creating authentic urgency, as well as many other elements that are key to creating beautiful - and effective - sales pages.

And as a Special Bonus, when you order the Business Goddess's Guide to Creating Powerful Sales Pages, you get a FREE 60-minute sales page consultation with me as a bonus.

You don't have to create sales pages alone! I can give you feedback to get started or review what you've already created! That alone is a $297 value!

This special bonus ends tonight at midnight eastern, so don't miss out.

(See the Authentic Urgency in action?) :)

Let's make your sales pages beautiful, creative, successful - and effective!

The Biggest Hurdle in Creating Beautiful Sales Pages Is...

Do you know what the biggest hurdle is in creating sales pages?

Think about an upcoming program or product you're getting ready to promote. It's now time to write the sales page.

What stops you?

I know... I've heard it all.

"I don't really wanna do it" --- "It's hard" --- "I don't know how" --- "I'm SO afraid I'll be salesy." --- "It's just not fun!" --- "But what if it doesn't work?" --- "What if it isn't good enough?" --- "To be good enough - don't I have to sell my soul?"

These old stories keep you stuck.

They keep you from ever getting started.

Most clients I know get so busy with these stories that they don't even try.

Getting started is the biggest hurdle to creating a sales page. Once you get started, believe it or not, the ideas start to flow... a sales page emerges... you get more ideas... you tweak.... you add.... you delete... you reorganize.... and you get back that excitement about putting your work into the world!

 

 

TIP: Want an easy way to get started? Just start gathering information. You never start by actually writing the sales page… you gather first! (even if you think you do - at least mentally you're gathering fodder to start writing with later). TAKE ACTION: Gather photos of you or your product. Gather compelling words and phrases. Brainstorm your customers' pains and dreams. Look at the checklist we sent out yesterday, pick one item, and start gathering things you need.

 

 

It's hard to do it alone… that's what my clients tell me, and it's why I wrote and created The Business Goddess's Guide to Creating Powerful Sales Pages.

If you liked this quick yet powerful tip, then you'll love the information-packed system with a handbook, checklists, visualization, examples, interviews...

I'm known for easy ways to shift your energy and get you started - that's what you'll find here!

And when you order the Business Goddess's Guide to Creating Powerful Sales Pages, you get a FREE 60-minute sales page consultation with me as a bonus.

I'll give you feedback to get started on your sales page or review what you've already created to make it better! That alone is a $297 value!

But this special bonus is only good if you order by tomorrow, Thursday, March 29.

Let's make your sales pages beautiful, creative, and successful - and easy!

YES! Beautiful Sales Pages Win Out Over Traditional Ugly Sales Pages!

Look at what my friend, Michelle PW, a renowned copywriter, shared with me about which sales pages are more successful:

 

Does this surprise you?

Not me.

I've been a proponent of making sales pages engaging, compelling, creative, and beautiful for years.

Especially if your audience is women.

I mean... do YOU like to read ugly sales pages? Not me! I'm more engaged when the page looks beautiful and pulls me in....

So how do you make your sales pages beautiful and engaging to authentically promote your products, programs and services?

 

TIP: To make your sales pages beautiful, pay attention to other people's sales pages YOU like. Why do you like them? Is it the colors? Use of graphics and photos? White space? Formatting? Font size? TAKE ACTION: Now that you've analyzed other sales pages, what one change you add to your own?

 

If you liked this quick tip, then you'll love the information-packed Business Goddess's Guide to Creating Powerful Sales Pages system, with a handbook, checklists, visualization, examples, interviews...

And lots of ways to make your sales pages beautiful and powerful!

And I'm doing something I haven't done before... when you order the Business Goddess's Guide to Creating Powerful Sales Pages, you get a FREE 60-minute sales page consultation with me as a bonus.

You don't have to create sales pages alone! I can give you feedback to get started or review what you've already created! That alone is a $297 value!

But this special bonus is only good if you order by by this Thursday, March 29.

Let's make your sales pages beautiful, creative, and successful!

Marketing and Chocolate Go Together! See How!

To get ready for Valentine's Day the other night, I helped my 10-year-old son create Valentine's tags online (sounds creative, but he was really looking to get out of handwriting individual Valentines!) and then taping them to a mini Kit-Kat! Then yesterday, I baked a pan of brownies so my boys had warm gooey, from-the-heart treats waiting when they got home from school.

Yeah, we like chocolate!

With the theme of chocolate in the air (and in our mouths!), I'm giggling to share with you a fun, creative idea my friend Ellen Britt has baked up!

She's having what she calls…..

I love how Ellen has fun with her marketing AND puts together irresistible bundled products. Stay with me here… because it's worth it.

Ellen convinced me, plus a nearly a dozen other experts (like Adela Rubio, Christine Gallagher, Connie Ragen Green, Shannon Cherry, Maryam Webster, Therese Skelly, Karen Talavera, Sandra Martini) to contribute our sweetest marketing products (sorry, couldn't help myself - have to play up the whole Valentine's Day theme!) to her six-days-only Chocolate Covered Marketing Sale...

 

You get all these great business marketing products in ONE irresistible, chocolate-covered package for an unbelievably low investment!

 

Here's how it works: (and this is the genius part) is that you get a bunch of really good and valuable marketing products for a low, low, low price today. And then the price goes up tomorrow. And then goes up the day after that. And so on for six, love-filled days!

You're going to want to get it on it today! It's a crazy low price… and you'll get my Take Back your Financial Power audio series in the bundle!

Satisfy your sweet tooth for savings and your marketing cravings, all in one fell swoop!

En-JOY!

Laura

Want To Take A Creative Leap With Me?

 Lets play with our phone camera and street photography?  

Sound intriguing?

I'll share something I've learned personally about taking leaps in your business.  If you really want a big shift...you can't keep doing the same thing over and over again.  It's not about "do more" harder and faster.

The truth us you have to change it up. Do something different. Be willing to rock your refined schedule, ditch the urgent emergency only actions. Youve got to Take time for you...to grow personally.

Because when YOU leap....your business leaps.(and so does your personal life but I know you probably have to justify this personal creative growth I'm calling you to by making it all about your biz!)

When you open up your creativity within yourself it gets translated in all sorts of ways into your business...more confidence, practicing that muscle of being courageous, creating from the heart, opening up your vulnerability in new exciting ways which are scary and yet make you more accessible and relatable to your clients, readers and fans.

That's why I'm starting off this year with more emphasis on my own creative growth rather than just focusing on business how-tos. (Those are important, but we're talking about how to grow by leaps and bounds).

I want to share a cool creative program I'm going to be a part of. It's called the Photo Essay Project. It's led by Bindu Wiles who is helping me open up my deeper creative reserves in many ways. In this program we are going to take photos with our iPhones and droid mobiles of people around us. Reminescent of street photography we used to see in LIFE magazine.  It's part about the creative process but what I'm learning about Bindu it's really about finding mirrors of ourselves within others. 

I'll share that for me it sounds like fun and yet I'm scared. Its vulnerable to bring your creative mess, er, process to a group...and yet I know it's a valuable part of being able to break down my own barriers for a deeper sense of connection...with others, myself and the creative spirit.

What I know is that my growth will show up for you too. It'll help me access a deeper wisdom and creative wellspring to be more of service in my life and through my business.

Want to join me for a creative escapade in street photography? I'd love to share about our creative journey..you can check out Bindu's program and let's see where our courageous leaps take us!

En-Joy!

Laura

The Inner Game of Joint Ventures

[I'm please to share this guest expert article with you from my colleague Adela Rubio…]

Joint venture strategies and tactics aren't rocket science. They're not difficult to grasp, or even implement, though they may take some elbow grease.

Navigating the inner landscape, is another story. More often what holds you back in approaching a potential JV partner is the perception that they are so much further along than you…

They are more successful.
They are well known.
They are experts!

Why would someone who has SO much together want to partner with you? There are plenty of ways to position the answer so that you feel comfortable, and justified, in approaching JV partnerships. There are even tools that you can use to muster up enough energy and confidence, to bridge the momentary gap.

The truth is that nothing is more compelling than certainty… your certainty. Certainty does not live in your intellect, it resides in your being. You could go off on a tangent and find ways to increase your sense of self worth, but you'd be walking on shaky ground. Self worth lacks the substance to sustain profound vision. It is a surface exploration devoid of the depths of your Essence.

How to Partner Authentically

Your Essence is not powered by fame, fortune, or fulfilling a legacy. Your Essence is powered by Life and awakens in creative expression, cosmic communion and cascading abundance.

Here are some recommendations for partnering with others who reflect your light:

1. Reclaim Your Essence. Own your own light! As long as you are feeling 'less than' someone or something, you are in the playground of illusion and are at the mercy of misunderstandings. These show up as fear of rejection, self deprecation, and self doubt. You have intrinsic worth, just by being here. Life is intricately designed, and you are in perfect partnership with creation. You serve no one by being less than who you really are. Bring your fullness to the party!
2. Relish Your Partner's Essence. Make it a practice to hone in on your partner's brilliance. Focus on what has impressed you about their work, or even how their work has impacted you. The world so often points out what's wrong, how refreshing, empowering and enlightening to reflect on what's right!
3. Be Powered By Your Vision. Take the focus off you, and instead, bring it to what you are passionate to bring into being. Often the problem is that your vision isn't big enough. You should, at first, feel nervous to speak it aloud. Once your focus is powered by your vision you'll be surprised how easily you can dare to go to the edge and do things you've never done before!

Life is always in partnership. You are in partnership with your own essence, your partner and your vision. In the end, the only sure thing is YOU and the force that propels you to embody what you are here to do and be.

You are a child of an infinite Universe, here to engage and express your unbounded BEing. Embody your Essence and gift it to the world! The power of partnerships will help you reach more people. The more people that reclaim their light, the sooner we bring a new world into being and that's an extraordinary vision to partner on!

Interested in getting ready for your own Juicy JV's? I'll be sharing details soon on my upcoming Juicy JV Bootcamp where you'll receive training and personal mentoring to help you package your brilliance and set up everything you need to share your message with more people, in less time, through the power of Juicy JV's. Want to know more? Join the early registration list and I'll keep you posted.

Image: Stars, Robb North

 

Written by Guest Author:

Adela Rubio Adela Rubio is a Joint Venture Strategist who helps coaches and creatives share their message and build their tribe using engaging listbuilding strategies. She is an expert at creating experiential online virtual events that position you to free your Unique Essence, share your Authentic Message and power boost your reach with Joint Ventures. Let Adela teach you how powerful partnerships can be. Download Adela's free audio "Creating Powerful Partnerships" at http://adelarubio.com today!